Over 20 years of experience managing PPC and CPM campaigns for a variety of clients.  Managing small $300/mo with hundreds of keywords to $500,000/mo with hundreds of thousands of keywords.

Castor – Managing Google Ads, retargeting, and LinkedIn Ads to create campaigns that generate quality leads.

endpoint Clinical – Managing Google Ads, Display Advertising, Retargeting, and LinkedIn Ads to create comprehensive digital marketing programs and improve performance by creating landing page CRO (Content Rate Optimization), implementing A/B testing of campaign landing pages.

Goodway Group – Managing Google AdWords Paid Search, Google Display Network, Retargeting, & Shopping Campaigns to meet client goals.  Creating optimized landing pages for A/B & multi-variant testing for PPC programs.

  • Subaru Dealerships
  • Good Earth Tea
  • Eight O’Clock Coffee
  • Muller Insurance
  • Franklin Mutual Insurance

SDL – Manage Adwords & Adcenter search, Display & Retargeting  as well as LinkedIn, Facebook, and Promoted Tweet Campaigns that increased lead conversion by 65%

RDW Group – Digital Marketing Account Management

  • Managing Google Adwords, Bing, Facebook and LinkedIn advertising ppc campaigns.
  • Analysis and reporting for Client meetings and optimization suggestions to increase conversions.
    • Darden School of Business MBA Program
    • Cornell EMBA & FTMBA
    • Salem State University
    • Bryant University
    • American Wood Fibers

Aquent.com – Aquent Staffing‎ – Paid search marketing management and analysis.

ADT Local Dealership Affiliates – Marketing for ADT Home Security systems for independent dealerships.

CBC Settlement Funding – Lead generation program for Structured Settlement funding finance company.

Sokolove Law Marketing programs to generate leads for attorneys across the country for the following programs:

  • Nursing Home Abuse
  • Stock Broker Fraud
  • Medical Malpractice
  • Birth Injuries
  • Long Term Disability
  • SSDI
  • Worker’s Compensation
  • Automotive Accidents

TimeTrade – Marketing programs to generate trials and leads of SaaS appointment scheduling system.

Franklin Pierce – Lead generation program to increase new student recruitment.

Salve Regina – Lead generation program to increase new student recruitment.

Up-to-Date – Medical information site built by doctors for physicians and patients.

Makana Solutions – Sales Compensation Software Lead Generation and Sales Conversion.

Network World – Network Solutions and Management News & Resources, CPM ad traffic generation, Lead Generation, and newsletter and print and digital magazine subscriptions.

Linux World – Linux  News & Resources, CPM ad traffic generation, Lead Generation, and newsletter subscriptions.

BeFree/Commission Junction – Retail ecommerce site sales conversion.

Inceptor – Retail ecommerce site sales conversions and lead generation programs.

Published by chrystie69

I am a results-driven Digital Marketing Manager with experience working in a corporate and agency setting. Particular expertise in search engine optimization (SEO), search engine marketing (PPC & CPC), social media, content marketing, and ABM. I have a proven track record of meeting & exceeding conversion goals with ten years of working in remote collaborative teams.

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