chrystie@gmail.com | 978-618-9992 | LinkedIn.com/in/chrystieterry/ Digital Marketing Professional Results-driven Digital Marketing Manager with more than 20 years of experience in internet and search marketing. Expertise in search engine optimization (SEO), search engine marketing (PPC and CPC), social media optimization, and content marketing. Proven record of accomplishment of meeting and exceeding conversion goals. Collaborative team player withContinue reading “Chrystie Terry”
Author Archives: chrystie69
Top SEO Apps
SEO Goes Mobile For many SEO professionals mobile devices have become important tools allowing them to work anywhere anytime. Mobile apps for SEO are empowering SEO professionals to utilize their mobile devices to gain insights into site SEO metrics from anywhere. And with the ever changing SEO world it is more important than ever toContinue reading “Top SEO Apps”
Top Ten Social Media Apps
Managing all of your social media networks can be a chore. Posting to just one social network on a regular basis can be a time consuming task let alone multiple posting to multiple social media sites. And with the every growing number of social sites such as Twitter, Facebook, Google+, LinkedIn, Pinterest, Foursqure, Yelp etc.Continue reading “Top Ten Social Media Apps”
Top Six Instagram Apps for Businesses
Put Instagram to Work for Your Business Many brands already have hundreds and some even thousands of pictures of products, services, promotions and other concepts running through Instagram across social networking sites like Twitter, Facebook and Foursquare. Since Instagram photo sharing is so simple across Facebook and Twitter have been the most notable social networksContinue reading “Top Six Instagram Apps for Businesses”
Top Web Analytics Apps
In this fast passed industry it is imperative to do a lot more while on the move. That is no truer than in online marketing where web site analytics are vital to the lifeblood of online marketing. Being able to access site analytics from any device at any time has spawned a variety of appsContinue reading “Top Web Analytics Apps”
PPC vs. SEO The Bigger Picture
Upon reading today’s White Board Friday on SEOmoz.com I had to respond with my own opinion on this sibling rivalry between these two forms of Search Marketing. PPC and SEO should not be seen as such separate channels for search marketing programs but as symbiotic entities that need and feed each other in order toContinue reading “PPC vs. SEO The Bigger Picture”
Is Google Instant the End of SEO?
It seems each time Google comes out with a new improvement to searching the news and bloggers start writing about how it is the death of SEO; for instance according to Steve Rubel, Google Instantmeans the end of SEO.
Sleazy Marketers using Google Sponsored Ads
This is this kind of thing that gives search marketing a bad name – Sleazy Marketers Game Google’s Sponsored Ads – http://ht.ly/2ioxl and turns my stomach. But this isn’t this really a Google Adwords issue? There are editorial guidelines in place to keep things like this from happening so why weren’t they being enforced? IfContinue reading “Sleazy Marketers using Google Sponsored Ads”
Landing Page Bloopers and Best Practices
I’ve harped on the issue in the past, PPC ads that go to landing pages that make no sense or are horrible for the user. Ion Interactive had a webinar today entitled “Landing Page Bloopers and Best Practices” which illustrated this point very well. The number of these mis-matched PPC ad to the landing pageContinue reading “Landing Page Bloopers and Best Practices”
PPC Advertising Needs to keep the User In mind
Why are retail PPC advertisers still sending clicks to their home page for specific terms? It is frustrating as a user to search for a product and find an ad that looks like it is exactly what I want and then when I click on the ad the page has nothing to do with what I searched on! As a PPC marketing manager I find it infuriating to see these retailers wasting their money and all those click thrus…
Remote Digital Marketing Pro 